You didn't move across the world to build another prison
Expat Founders Edition
5/23/20265 min read


Last week I was at a gala for female founders here in Singapore. The room was full of women who had done the thing, left their countries, their careers, their familiar versions of themselves, and built something new from scratch. There were speeches. There was champagne. There was a lot of talk about courage and resilience and what it means to bet on yourself. How they felt a year ago, how they feel they don't belong in the room.
And there was also, underneath all of it, something nobody said out loud.
I could feel it in the room. That particular kind of exhaustion that lives behind a good dress and a full schedule. The kind that doesn't show up on your face until you're alone in the car on the way home.
I know that exhaustion. I've lived it. And I work with women who are living it right now.
Moving Countries Twice
Here's something nobody tells you when you decide to start a business as an expat woman: you're not just building a company. You're doing it in a country that isn't yours, in a market you're still learning to read, for a version of yourself you haven't fully met yet.
You moved once already. You did the hard thing, you packed up your life, you left behind everything familiar, you learned how to buy groceries in a new country and make small talk with people who didn't know your history. You rebuilt. You found your footing.
And then you decided to start a business.
Which means, in a very real sense, you moved countries twice.
The second move is quieter but no less disorienting. There's no expat onboarding for entrepreneurship. Nobody hands you a welcome pack. You're navigating a new professional landscape, a new identity, and a new set of rules, while also figuring out childcare, visa restrictions, time zones, and what it means to call yourself a founder in a city that isn't where you grew up.
The starting-from-zero feeling doesn't go away just because you've done it before. If anything, it's stranger the second time. Because this time, you chose it.
The Disappearing Act
There's a version of this story that looks like success from the outside.
You're busy. You're building. You have a business card now, a website, a LinkedIn profile that says Founder. People ask what you do and you have an answer. You're making things happen in a country where you arrived knowing almost no one.
But somewhere in the middle of all that making-things-happen, something else is happening too.
You're still answering emails at 10pm. The to-do list runs in the background of every conversation, even the ones that are supposed to be personal. There's no off switch anymore, because there's no office to leave, no commute that acts as a buffer between work-you and home-you. Just one long unbroken day that bleeds into the next.
The disappearing act happens slowly. Then all at once.
You don't notice you've lost yourself until you're sitting somewhere you're supposed to be happy, a dinner, a gala, a Sunday morning, and you realize you can't quite feel it. You're present but not there.
That's not a productivity problem. That's not something a better morning routine will fix.
That's what burnout actually looks like in high-functioning women. Not collapse. Just a slow disappearing.
The Question Nobody's Asking
Here's the part that's harder to sit with.
At some point, not at the beginning, when you're too busy surviving to think about it, but later, when the business is real and the exhaustion is real and you're still pushing, it's worth asking yourself something:
Is this about the work? Or is it about proving something?
Because those are two very different engines to run on.
A lot of us moved abroad already carrying something we didn't examine. The need to show that we could do it. To prove ourselves independent of the partner, the family, the country that knew us a certain way. To build something that meant we hadn't given anything up, that we'd turned the disruption into an achievement.
And then we built the business on top of that same unexamined fuel.
The ambition is real. I'm not questioning that. But ambition in service of someone else's idea of success, even if that someone is a version of you from ten years ago, the one who decided what "making it" would look like, isn't sustainable. It's just a different kind of proving yourself, in a different city, with a better backdrop.
I'm not saying the business isn't worth it. I'm asking whether you know why you're building it.
Because the answer to that question may change things, what you're willing to sacrifice, what counts as enough, what rest means, what success actually feels like when you reach it.
Courage Doesn't Mean No Rest Days
There's a narrative in entrepreneurship, especially in the expat entrepreneurship world, where you've already proven you can take a risk, that conflates courage with constant forward motion. That the way you honor the sacrifice of moving here, of leaving things behind, is by never stopping.
That rest is somehow a betrayal of the opportunity. It isn't.
Every courageous step counts. Including the slow ones. Including the day you close the laptop at 6pm and don't open it again. Including the week where you do less because doing less is what keeps you in the game long-term.
This isn't a sprint. You didn't move across the world for a sprint.
The women who burn out aren't the ones who stopped caring. They're the ones who cared so much that they forgot to notice it was happening. Who kept going on willpower and identity and the sunk-cost feeling of everything they'd already given up to be here.
The line between driven and disappearing is real. And it's almost impossible to see from the inside — which is exactly why it needs to be named out loud.
What Noticing Actually Looks Like
Here's something concrete, because this piece isn't just an observation, it's an invitation.
Noticing isn't dramatic. It doesn't require a breakdown or a wake-up call.
It looks like pausing mid-week and asking: what am I actually feeling right now, underneath the doing?
It looks like tracking not just what you accomplished but whether you felt like yourself while you were doing it.
It looks like being honest about whether the boundary you keep meaning to put in place, the one about evenings, or weekends, or the phone, is actually there, or whether you've convinced yourself you'll do it once things slow down. (They won't slow down on their own. You know this.)
It looks like being willing to ask the harder question: am I building this because I want to, or because stopping would mean having to feel something I've been outrunning?
You don't have to answer that question in public. You don't even have to answer it today. But the fact that it exists, that it's worth asking, is something.
Both Things Can Be True
The ambition is real. So is the exhaustion. Both of those things are true at the same time, and you don't have to resolve that tension to move forward.
You can be proud of what you've built and also depleted by how you built it.
You can be grateful to be here and also grieve what you left behind.
You can be brave and also need a break.
You can want to succeed and also be willing to question what success is actually for.
The women in that room last week, I saw all of it in them. The pride and the tiredness. The vision and the cost. The not-quite-saying-it to each other because everyone looked like they were fine.
This is for the ones who aren't fully fine. Who are building something real in a country that isn't theirs, on a foundation that sometimes feels shakier than the LinkedIn profile suggests.
You didn't move across the world to build another prison.
The question isn't whether you can keep going.
It's whether you still know why you are.


